7 reasons to encourage interaction through email marketing
Published in january, 29 of 2016
Understand why engagement is so important after sending your email marketing campaign.
Blacklists and Whitelists: what are they and how they affect deliverability
Published in january, 28 of 2016
If you don’t know all the terms ruling over email marketing, this is the time to understand at least two of them, which can directly impact deliverability.
What are transactional emails and how to use them?
Published in january, 21 of 2016
Transactional emails are commonly used by eCommerce businesses and big companies all over the world. However, if you are a small player on the market, you can also benefit from using them. Read this post and find out how.
Using personas to hit your target audience
Published in january, 20 of 2016
Through research, you can approach the brand with your customers. Learn how to apply it in your marketing strategy.
How to Calculate ROI on email marketing?
Published in january, 18 of 2016
The majority of us send out regular newsletters and promotional emails to our customers, but how do we know they are effective? Read this post to learn more about how to measure the performance of your campaign.
