How to measure open rate and click rate?

Published in september, 25 of 2013 marketing issues, ethical issues in marketing, current marketing issues, email open rate, anchor text, email marketing, e-mail marketing

It's not enough to send mass email to your contacts and wait for their answer if you seriously aim to reach your customers and interact with them. In this post we are going to provide further information about two basic issues that need to be remembered when sending email marketing campaigns.

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Email advertising. Know-how!

Published in september, 20 of 2013 email advertising, emailmarketing, e-mail marketing, email advertising campaign, blacklist, quality content, call to action, roi

Avoid common mistakes and reach your target audience by following a few basic steps. Read this post about creating email marketing campaigns and start sending mass emails without risk.

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Effective contact list management

Published in september, 13 of 2013 email marketing, e-mail marketing, campaigns online, contact database, manage my contact list,

Without doubts, the most important factor while creating an email marketing campaign is information about contacts within your database. The more information your company collects the better, as this information can be later used to customize your online campaigns.

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