How to optimize my blog: Tips to improve your position in search engines
Published in january, 17 of 2014
In today's post we are going to write a post to all those people who deal with blog content. In order to improve the results of its publications in search engines like Google, Bing, or Yahoo. Take a look below to get some essential tips and improve your blog now.
Bear in mind, that positioning depends on several factors. We have chosen the following tips to help you optimize your blog better. Be aware that your website will not reach the first position in Google within a week, but you will certainly improve the effectiveness of your site after implementing the changes below.
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Use Social Media channels
Do not only publish a blog content and hope readers will find it without your effort! You must help them to find it among the million of other texts. You may also decide to share the content on your personal profile on Facebook or Twitter. Create publications that encourage people to share them. By doing so, you will reach more and more readers and soon you will realize that good content generates traffic on your website, increase the number of readers and encourage to click.
Quality content FIRST
Quality text is essential so that its readers can enjoy reading and sharing it with their friends on social networks. Good content is viral. Spreads rapidly over the Internet, so dedicate yourself to write a really good copy. Search for attractive subjects, titles and write your text carefully to ensure there no spelling errors nor other unnecessary mistakes. Make sure your text also contains an introduction, development part and conclusion, so that it can be read smoothly and till the end. Copies without proper structure will not be read nor shared!
Choose an optimal frequency and stick to it
One of the biggest sins of bloggers is simply when they get inconsistent. Make sure you are not one of them and stick to what you have planned and promised. Your readers like to know that every Monday or Wednesday they are going to have a next text to read, discuss or share with friends. If you simply. It may sound silly but if you have a schedule to write and publish new content every so often you get used to it and start effectively dealing with deadlines. Stay always on top of what you are writing!
Optimize your content for search engines
Get yourself studying and discovering new things. Check what are the most repeated words in your text and try to substitute them with synonyms. Choose relevant to your copy keywords, include an image and fill up the “alt” parameter. Make your content look “user-friendly” and do not make it look like a spam! Also, do not forget about creating a relevant description.
Remember that your content should be natural (not forced), because the search engines easily recognize copies that contain a very high density of certain keywords and you may end up being punished.
Write for people, not for search engines
These are some basic tips to get you started with content optimization. The aim of these tips is to achieve better results in search engines over time. Bear in mind that this is a job that must be done consistently and the results will not appear within a couple of weeks. The content optimization takes time and you should be aware of it. But, all you need is some time to make it work and see the results.